How does the Abby Connect and Facebook integration work?
Abby Connect sends call or message data into Zapier, which can then update Facebook Conversions. This allows you to track calls or messages as conversion events without needing to change Abby settings.
What type of data can be sent to Facebook Conversions?
The integration can send call records including caller ID, receptionist, transfer number, and call time. Message fields like case type or caller location can also be included for conversion tracking.
Can Facebook Conversions update settings in Abby Connect?
No, the integration is one-way. Data only flows from Abby Connect into Zapier and then to Facebook. Facebook cannot update or change Abby records or configurations.
What is required to set up the integration?
You will need a Zapier account and an API key from your my.abby.com dashboard under Settings, Integrations, Zapier. Once connected in Zapier, you can create a workflow to send data to Facebook Conversions.
What Abby Connect triggers are supported in Zapier?
The supported triggers are “New Call Record” and “New Message.” Each trigger passes associated details into Zapier, which can then be mapped to create events in Facebook Conversions.